From Pencil to Stylus

I come from a town where people go to sleep at 7 PM. Now I live in a city where the night never really gets old. The former is Ooty and the latter, Bangalore. Nestled up in the Nilgiri hills, Ooty is cold throughout the year. The early mornings and evenings are unbearable outdoors, and things…

Did I Grow Up?

Meredith Grey might have donned her life’s hat on backwards, but she definitely managed to capture an entire generation’s imagination in this one line. It’s not ha-ha funny, but funny nevertheless because we technically turned into adults at the age of 18. But the brutal impact of it didn’t really hit you until almost a decade…

The Big Broadcast Dilemma

Managing Geographical Content Rights – Learn how Amagi’s STORM platform enabled the TV channel Colors to extend their services in Africa without any violation of content right obligations. Before we actively explore solutions to this twenty first century broadcast paradox, we must first aim to understand what content rights, or acquired programming rights refer to. When you…

The Linear Ocean Link

The Dream Medium The digital world and the advertising universe have played fairly complimentary roles, as far as history relates. Of course – in the early eighties, the idea of computing as a comprehensive solution was sold to consumers via standardized forms of mass communication – Print Ads, Televised Content, Radio and everything else which…